Name: Lay to the Bank
How to Contact: Email: firstname.lastname@example.org or service website
Price: £45 (plus VAT where applicable) for 90 days. Covers 90 days of tips rather than consecutive days. (May 2021 special offer to end of year£75)
Guarantee? Yes – 30 day unconditional refund available (Clickbank)
Bank/Staking Advice: 50 point bank recommended with 1 point staking
Service Summary: Horse race lay betting advice (not Sundays) offering around 4 selections daily. Low end of the odds market normally.
Time Input Needed: Few minutes when email advice received – normally around 11.30am
BBR Status: Failed
Review October 2021: If you are on the email list of almost anyone you will probably have received the invitation for this service and will still be receiving countless others on a weekly basis. I decided to review this one for 2 reasons first there were several other lays services being promoted at the time and a comparison seemed appropriate and second the marketing material was rather more professional than most offering some hope that there could be a successful service offered.
The author went about his work professionally and on signing up for the service you receive detailed instructions on how to follow the selections which are sent daily by email. The aim is to find low priced horses that will not justify the optimism surrounding them and so lay them on a betting exchange. The author used S Markets prices but this is not really practical for many as the liquidity there remains limited until near the off and the recommendation here is that the bet be placed on receipt of the email advice. I have therefore used the Betfair price available on receipt of the email and also included an assessment using BSP which is really the only guaranteed price that all could achieve. That said the prices quoted were usually available within a tick or two.
A betting bank of 50 points was suggested with a stake of 1 point per selections – the liability would of course be higher than this.
The initial performance was excellent and the initial bank was doubled with the BSP performance even more profitable. The service received positive feedback from subscribers and enquiries to the author were met with prompt and reasoned responses. With some 400 bets placed at this point the signs were promising and I did give a positive view on the monthly performance table report.
A poor month followed which the author acknowledged and indicated should be a temporary situation but this turned out to be a false hope and the drift downwards has continued almost unabated. we now have seen 699 bets with 190 winning their race. The average advised odds have been 4.30 and simple maths will show you that profits cannot be achieved at this strike rate. In practice the starting bank has been more than halved and while the BSP performance is better a further issue has arisen in that selections and email enquiries have been discontinued! I have tried to ascertain what is happening but no response received – it does appear that some subscribers might still be getting selections but as far as i am concerned the service has burned it’s boats.
A very disappointing outcome for a service that showed good promise. The marketing mafia continue to send details of new services almost every week and the common theme is the vast profits claimed with no independent verification of the results shown.
There is no alternative but to fail this service and see if the search for a decent lay service will eventually find one.